CASE STUDY
Improve customer satisfaction scores.

Are you seeking to enhance customer satisfaction and elevate the customer experience for your contact center? Do you want to establish a quality program that benefits both your current staff and newly onboarded employees?

P_US_inside_Government contact center increases CX index by 65_ with quality assessment program_NOV2023

Download this case study to learn:

In this case study learn how a holistic quality assessment program increased:

  • CSAT scores from 73% to 87%
  • CX index from 44 to 73
  • CX sentiment from 42 to 73
  • Customer requests resolved rate from 55% to 76%.

Download now for these insights and more.

Government contact center increases cx index by 65% with quality assessment program

CX index

CX index increased by 65%

CSAT Scores

CSAT scores rose 19%

CX sentiment

CX sentiment improved by 74%

THE CLIENT

A government agency responsible for providing support services across a variety of disciplines.

THE CHALLENGE

The client had an existing contact center with Probe CX with over 800 personnel exclusively handling complex customer support transactions. They wanted to establish a quality program, benefiting both current Probe CX staff and newly onboarded employees, with the aim of enhancing customer satisfaction (CSAT) and elevating the customer experience (CX) index scores.

THE SOLUTION

Probe CX hired 25 quality assessment employees to manage, assess and coach the pivotal aspects influencing CSAT and CX within the client’s existing contact center operations. This approach focused on an in-depth analysis of key drivers including:

personalised service
Personalized service
Effective communication
Effective communication
Staff expertise
Staff expertise
Fair treatment
Fair treatment
Customer effort
Customer effort

In collaboration with the client, comprehensive quality evaluations were carried out for all calls. Calibration sessions were conducted to establish benchmarks, shaping coaching initiatives and data analysis for Probe CX’s 800-strong contact center.

Outcomes were linked directly to agent, team leader and operational manager scorecards, as well as incentive and recognition programs. This integrated strategy ensured a comprehensive approach to driving improvements.

THE RESULT

Over the course of nine months, the holistic quality assessment program increased:

CSAT Score
CSAT scores from 73% to 87%
CX index
CX index from 44 to 73
CX Sentiment
CX sentiment from 42 to 73
Customer request
Customer requests resolved rate from 55% to 76%.